was Re: "Save Rocketry NOW"

As kind of the 'official' videographer of the X30 Team, I worked a little with some of the First Television folks (the ones doing the
show for the Discovery Channel). I just got off the phone with one of the producers (Aug 26 - afternoon). I had some more footage to send them and asked for the address. While on the phone, I asked him if they had been approached about putting up NAR's, Tripoli's, and ARSA's web addresses. He said no. I gave him a quick overview of the value of helping interested folks finding out more, and he agreed it sounded like a good idea. He said he would see what he could do.
As for the ad and new website, while I think it is a great idea, I can't see how it will be done it time, and how it will be paid for. The ENTIRE 3 HOURS will be one huge ad. NAR, Tripoli and ARSA already have websites. If they can just re-design their home pages to be more friendly to those who are just looking for more info, that would be a huge improvement. Get rid of all the ‘we're not terrorists or criminals' stuff. That will just scare everyone away. We don't need all of them to become members right away; we just need for them to see that we are a safe, responsible group. Anything we can do to help others see our plight will help our case in congress and locally.
All of the other ideas Frank Uroda and others put forth are great - special deals for new members, volunteers to answer emails, etc. If a new website is up and running in time, I'm sure the First TV folks would put up that address as well.
Frank is right, this will be a golden opportunity to catch a new influx of members. I can trace my 'born again' experience to the movie 'October Sky'. I think this will be much more powerful. If the NAR, ARSA, and Tripoli websites can be made more inviting, I think that will really go a long way and cost very little.
I also have asked several others with much more clout than me to ask the First TV folks to give us a little airtime. First TV seemed receptive, so I hope we'll at least get this bit of publicity.
I take no credit for the idea - it's all Frank's. But at least now the ball is rolling.
Tony Huet. snipped-for-privacy@digitrain.com
********************* NAR L2 at LDRS 21 Member of DARS - Dallas Area Rocket Society LDRS 21 DVD Fundraiser: http://www.dars.org/LDRS-DVD/home.html
"They that can give up essential liberty to obtain a little temporary safety deserve neither liberty nor safety." -- Ben Franklin
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Net savvy people who (1) see the show and (2) are interested in more info WILL do a search on Google.
A $100,000 advertising campaign probably won't generate much additional interest over the show itself.
Joe Average might find the NAR or TRA site... then search for a club in his home city/state... Then click on that SECTION's web site.
Webmasters... - Is your section site up to date or months/years old? Does it say something like "Public Welcome - Come fly with us!"
Frank, in his initial post is right... This is a golden opportunity.....( for every club/section/prefecture to really shine.)
-Scott
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Thanks Tony, I assume you must be referring to Michael. I talked to him on my cell phone earlier today, probably right after you talked to him. I told him what we were thinking about, and he referred me to Jason Sands. I have worked "alot" with Jason(thru Team Extreme and the Aurora project), and trust his input. Jason told me that LDRS 22 and Tripoli are mentioned several times during each show. He also told me that he would talk to the DC about adding the TRA url in the credits. Great!! But, I still feel that the one two punch in advertising will serve us well, ie, an umbrella website in a well done ad with loads of links to the different orgs and sponsors/aka vendors, and rocketry sites in general.That way the interested prospect has loads of choices and entertainment to get his/her excitement flowing.It is an accepted fact in sales that the average prospect who is subjected to a new idea, before they purchase, is canvassed by the idea 7 times, on average, before commiting to it. Frank is doing his part in gathering vendor support on his side of the fence. We need to make sure our collective web sites are up to snuff, and we need support from people who fly rockets. I don't give give a rats behind what your political affiliation is, if you fly rockets, get involved. On another note, I assumed that First TV could build us an ad with the footage they already had, translation, cheap. Jason informed me that as they were under contract to the DC, every second of footage belongs to DC, hence they would have to start from scratch. I would think that with the collective talent and contacts we have we could come up with something acceptable to DC's strict commercial requirements. (We are talking about 1 ad 15 seconds long shown 18 times, we have to be precise about the message we portray and the website.( I think that TRA, ARSA, IEAS, and NAR, plus any and all clubs who have websites, once that url is established) should add that site to their web pages as well). Folks, we don't have much time, the final print goes to DC 10/15/03, (BTW, Jason gave me some details on the prelim films.....shudders, man o man, can't wait, many of you who were at LDRS 22 are movie stars and don't even know it yet). DC will nail their ad spots by Oct 20. Frank is working on the requirements for the ads, but he needs help on this as well. Curtis Turner of Performance Rocketry and many others are coming up with some excellent incentives and ideas to make this thing happen.
The work that First TV has done portrays our passion in a good, clean, healthy light. It is a tremendous opportunity to capitalize on this effort. Lets not squander it.
Pat G
Oh, (I know, when will I ever shut up?). If we do not raise the money in time, as Frank and I discussed, donations will be refunded. Now, this is from me. I think that all orgs, if only TRA is mentioned in the show, should agree to supply links to each other's sites. It's time we quit competing agains't each other , and let the prospect make up his/her own mind of what level they want to participate in. A united rocketry front. We can call it UnitedRocketryLiason.org, an umbrella site that covers the whole gamut, and let folks sample it all and make up their own minds. We all benefit, whatever the choice. Numbers are power people, something I learned long ago thru my involvement with NRA.

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snipped-for-privacy@aol.com (Potrocs) wrote:

If the proposal is a coop website I am up for hosting that. I have "unlimited" bandwidth. I would want someone else to create the site but I would be willing to add links and details as needed once the main is up. Again a coop site not TRA only.

--
Jerry Irvine, Box 1242, Claremont, California 91711 USA
Opinion, the whole thing. <mail to: snipped-for-privacy@gte.net>
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(Potrocs) writes:

I think the NAR got some reference in the credits to "Voyage to the Milky Way" shot at NSL-98 in Muncie. I wonder if any one monitored the hits to our web site when this show first ran? I know the couple times NIRA got local press coverage that our web site hits spiked significantly.
    Bob Kaplow    NAR # 18L    TRA # "Impeach the TRA BoD"         >>> To reply, remove the TRABoD! <<< Kaplow Klips & Baffle:    http://nira-rocketry.org/LeadingEdge/Phantom4000.pdf www.encompasserve.org/~kaplow_r/ www.nira-rocketry.org www.nar.org
Save Model Rocketry from the HSA! http://www.space-rockets.com/congress.html
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