'''''''''''''''''''''''''''''''''''''' That's so if you live on the east coast you will hopefully use UP for your shipping needs instead of the competition (he said sarcastically).
Don't they pretty much have a captive consumer except in areas where there actually ARE other choices? I always get a kick out of seeing their commercials on TV. Who are they directed at? Kind of like the IRS running commercials to choose them for all your tax payment option "needs".
I suspect the biggest supporters of the railroads, aka railfans, photographers, modelers, etc., who have been run off or threatened/harassed with incarceration, actually busted, or other legal forms of action/intimidation, have interesting personal opinions when they view this attempt at public relations, bolstering the RR's image, and whatever else the RR thinks they're doing in their lame effort to "Re-energize the Union Pacific brand".
Paul - "The CB&Q Guy" (Back to the basement...MY real world)