If you look at my web site you'll rapidly see through the use of the plural 'we' and realize that the only product that Wescott Design Services has to sell is hours of Tim Wescott's time. Thus, the business doesn't have a life independent of little ol' me.
So, ever since I started the business I've been working on starting a seminar business, too, with the intent of training up minions and getting something going with a life of its own. This so that if I get sick or want to retire I can either have an income stream or something to sell.
But dangit, the plans I made assumed a booming economy and a high-end seminar that would charge great big wads of money to train someone up and get them back on the job with newly improved skills quickly.
I have some specific thoughts on how to overcome this, but I was thinking this morning that there has to be some lessons to be learned from history -- specifically, what sorts of businesses were successful at starting up or coming back from the ashes between 1930 and 1938, and how'd they do it? I was wondering if anyone has seen any good books that cover this sort of thing.
(Note, if you're a popular historian with a business school bent, or a business author with a historical bent, that there's an opportunity right here).
TIA