Just reported on the (UK) Working Lunch programme...
Hornby is 'on-the-up', having sold over 100,000 'Train Sets' over the Christmas / New Year Period. Research shows the majority of sales were to Men in the 40-55 age group!
Hmmm.... Comments?
David.
Bob
"There are only two requirements for being a financial genius, a rising market and a short memory" [Bob Beckman]
Do they expect children to buy their own christmas presents?
Neil.
They've been on the up for the last four years at least. Just look at what has happened to their share price on this web page.
Fred X
"David F." wrote
I can just imagine the staff at Kays catalogue or those at Toys 'R' Us making assessments of the age of those purchasing Hornby train sets.
It's also interesting to consider that last Christmas was the first year that Bachmann made a serious attempt to enter the trainset market, with much better quality sets than those from Hornby whilst retaining a very competitive pricing structure. We found that Bachmann sets were generally well received, and sold pretty well. The bonus was that we had minimal problems with the Bachmann sets, whilst Hornby's useless train set controller continued to present cut-out problems - a problem they've known about for some years.
John.
minimal
Read it on
My mate Oggy (who works in the City) is as sick as a pig - he had a friend who wanted to buy Hornby, but Oggy advised him not to because it was for the wrong reasons and Hornby's sales curve was downward at the time.
Guy
In article , "Just zis Guy, you know?" wrote: snipped
Phil: Is that an example of /outsider/ trading?
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