Below is an email I just sent to MR. Since I suspect its chances of appearing in the magazine are small, I thought I'd post it here.
--------------------------------------------------------------
My subscription to MR expired with the May '04 issue. After almost 30 years I decided, for various reasons, not to renew. But I thought I'd keep an eye out for a good price offer if you made one and maybe reconsider.
No such luck. Right up to the last notice the renewal was $39.95. So that was that.
But because I wanted my collection to finish out the year, I decided to buy the rest of 2004 off the rack. I got the June issue the other day. Surprise! A yearly price of $26.95 for "new subscribers only".
Evidently, you decided that attracting new subscribers was more important than retaining old ones. That's certainly your right, but it definitely solidifed my non-renewal decision.
Just to rub salt in the wound, I got an "overdue" notice from you after that. Yep, still $39.95. Would it have hurt to match the new subscriber rate at that point?
After that show of disregard for us long-termers, I wouldn't renew if you offered it for $5 a year! Or, to paraphrase the country classic:
Take your rag and shove it, I won't buy it anymore.
----------------------------------------------------------------
BTW, this must be a fairly new offer. The only other newsstand copy I had access to was last October, and it was quoting the normal $39.95.