So you can see the work-around, right? McD's will just put their liquid s*it into a 128 oz container (full effing gallon!!) with a screwcap on it, and say, Bon Appetite, muthafuckas, and F*ck You , Bloomberg.....
OR, McD's can over-inflate the price of one 16 oz drink, and for a penny more, you get two.
Don't get me wrong -- soft drinks are a positive nutritional EVIL, plain and simple, and the law proly WILL help somewhat, but still just a statistical smidgeon, health-wise.
My peeve is that we are actually REDUCED to this silliness, as a culture.... that we allowed Big Boxes to exist nationally (heh, internationally) is the problem from the gitgo, with carte blanche to exploit us, f*ck us, with every social/psychological marketing tool at their disposal.
I have noticed one trend tho: Manhattan Yupsters are noticeably thinner than the drudges in the other 5 boroughs, except fer mebbe downtown Brooklyn, where the Spillover Yupsters reside. The moral being, affluent narcissism seems to correlate well with weight loss/control.